Awards 2011
2011 Award Winners by Category
The 2011 Marketing Society Awards for Excellence in association with Marketing magazine were held in June 2011 at the Park Lane Hotel in London, presented by Alastair Campbell. The full list of winners can be found below.
2011 Award Winners by Category
- Customer Insight: Mitchells & Butlers
Highly Commended – Standard Life - New Brand / Business: giff gaff
Highly Commended – KFC - Brand Extension: Burton’s Foods
Highly Commended – Weetabix Food - Brand Revitalisation: Britvic (Fruit Shoots)
Highly Commended – Lafarge Cement
Highly Commended – Arla Foods (Anchor Butter) - Marketing Communications: Yeo Valley
Highly Commended – London Metropolitan Police - Marketing on a Shoestring: Depaul UK (i-Hobo)
Highly Commended – Charlie Bigham’s - Digitally Led Marketing: Heineken (Fosters)
Highly Commended – Talk Talk - Mobile Marketing: Absolute Radio
Highly Commended – Waitrose - E-Commerce: Love Film
- Customer Relationship Marketing: O2
- Employee Engagement: City & Guilds
Highly Commended – Aviva - Marketing Organisation: British Gas
Highly Commended – Fujitsu - 360° Marketing: Pepsico (Walkers Crisps)
Highly Commended – McDonald’s - Marketing for Sustainable Consumption: Transport for London
Highly Commended – Unilever - Caused Related Marketing: Pizza Express/Oxfam
Highly Commended – Edrington Group (Black Grouse/RSPB) - Global Marketing: Costa
- Not-For-Profit Marketing: Depaul UK (i-Hobo)
Highly Commended – London Metropolitan Police - Long Term Marketing Excellence: O2
Highly Commended – McDonald’s - B2B Marketing: CBS Outdoor
Highly Commended – i-shares - SME Marketing: Directski.com
- Young Marketer of the Year: Rebecca Brock
Highly Commended – Gurdeep Loyal & Pamela Brown - Marketer of the Year: Craig Inglis
- Best Leading Edge Thinking: Depaul UK (i-Hobo)
- Grand Prix: Yeo Valley
Buy The Marketing Excellence Book 2
More information on the book can be found here.
