The 2010 Marketing Society Awards for Excellence in association with Marketing magazine were held in June 2010 at the Park Lane Hotel in London, presented by Sandy Toksvig. The full list of winners can be found below – a number of the winning case studies are also included in our book Marketing Excellence 2.

2010 Award Winners by Category

• Young Marketer of the Year: Ewa Czapracka, Brand Marketing Manager,Destination Skin
• Grand Prix: Waitrose
• Customer Insight: NHS Blood and Transplant, Abbott Mead Vickers BBDO
• New Brand / Business: Change4Life, M&C Saatchi
• Brand Extension: Waitrose, MCBD
• Brand Revitalisation: British Gas, CHI & Partners
• Marketing Communications: Hovis, MCBD
• Marketing on a Shoestring: Harlequins FC, Bamboo
• Digitally Led Marketing: Doritos, Abbott Mead Vickers BBDO
• E-Commerce: TheTrainLine.com, DLKW
• Customer Relationship Marketing: Genting Casinos UK, In-House
• Employee Engagement: Business Stream, In-House
• Marketing Capabilities: EMI Music, In-House
• Marketing Teamwork: Aviva – Project Wagner
• Marketing for Sustainable Consumption: Marks & Spencer, RKCR/Y&R
• Caused Related Marketing: Sainsbury’s, In-House
• Global Branding: AkzoNobel Decorative Paints, In-House
• Not-For-Profit Marketing: Keep Britain Tidy, In-House
• Long Term Marketing Excellence: Audi UK, BBH
• B2B Marketing: Thinkbox, Mediacom, Ruby, Braben
• SME Marketing: Destination Skin, In-House
• Best Leading Edge Thinking: Marks & Spencer, RKCR/Y&R

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