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Marketing for Sustainable Consumption

Eligibility dates: 1 Jan 2010 – 31 Dec 2011

The Society is keen to encourage marketers to take an active role in developing the sustainability of their companies by changing consumer behaviour. Entrants are expected to demonstrate the positive effect that their actions are having on society and the environment, and how that effect has met their own organisational goals. The judges will expect to see submissions that range in type and scale, but will be looking for:

  • Improvement to the sustainability of the products or processes of the business
  • How this met the organisation’s sustainability and business strategy
  • Changes in consumer attitudes or behaviour
  • Sustainable benefits to society or the environment
  • Sustainable benefits to the brand or company

CLICK TO ENTER – Marketing for Sustainable Consumption
We received 4 entries last year.


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